
Get to know Elke
Elke joined Citywide in January 2025, where she plays a crucial role in supporting the Financial Planners, particularly David Smith. Her responsibilities include meeting preparations, reviewing clients’ financial arrangements, drafting recommendation letters, and more.
Elke Pearce has a diverse career background, having worked in various industries before discovering her passion for financial services in 2013. She began her journey in this field as an Office Manager / Administrator at a local financial adviser firm. By 2016, Elke had transitioned into the role of Paraplanner, gaining extensive experience in investments, pensions, protection, and mortgages.
In her spare time, Elke enjoys socializing with friends, attending exercise classes at her local leisure centre, cycling, and taking long walks with her dog.